WHO WE ARE We are a values-based digital creative agency founded in Austin, TX in 2002.
WHAT WE DO We offer digital strategy, UI/UX, web development and optimization services.
WHO WE DO IT FOR We primarily serve startups, non-profits and beloved brands.
PURPOSE (why we exist) To help people who help others. Work that allows us to work for great people to do meaningful work that makes a difference.
BHAG (big hairy audacious goal) Achieve 100M meaningful interactions online. Tracked online conversions that advance the agenda of these organizations.
Build Meaningful Relationships People always come first
Love What You Do Love, believe and have passion for what you do.
Better Every Day Get 1% better every day, never stop learning.
Deliver Faithfully Set clear expectations, do what you say and communicate well.
Beauty Beauty is more than the aesthetics, it’s the simplicity, usability, clarity, brevity, humanity and all the things that equate to a delightful digital experience.
Results Results is the ability and technical acumen to deliver on business objectives, starting with project goals, KPIs and ongoing measured outcomes to deliver lasting value.
+63% Mobile Organic | +49% Session Duration (Last 30 days / YoY)
+145% Mobile Visitors | 200 Hours Saved (Last 30 days / YoY)
ELEMENTS OF USER EXPERIENCE
We build websites based on evidence collected from client and customer interviews, as well as statistical insights gleaned from existing analytics. Additionally, we use behavioral analysis from click maps and heat maps to make design decisions that guide visitors down key conversion paths.
The Right Approach
GOALS What are your organizational goals and objectives in the next 6-12 months.
KPIs What performance metrics will help us measure and manage the key marketing objectives?
DISCOVERY Who are your customer segments, what makes them buy and what are they doing now?
DATA How will we obtain credible and trustworthy data easily, regularly and in real time.
INSIGHT What patterns, trends, or feedback are we seeing in the analysis of data and user behavior.
STRATEGY What repeating patterns can become strategies or opportunities for significant lift?
TESTING What tests can we run that give us significant chance for a 2X in conversion?