Title: Healthcare & Medical Author: GLIDE Support Published: April 16, 2025 Last modified: October 9, 2026 --- Healthcare & Medical # More patients served ⏎ at every location We design scalable, compliant websites that improve patient experience, simplify operations, and support growth across locations. [Book a Discovery Call](https://www.glidedesign.com/industries/healthcare-medical/?output_format=md#form) ![Healthcare & Medical](https://www.glidedesign.com/wp-content/uploads/health-medical- hero.png "Healthcare & Medical") [ ⌊Black Clutch Logo⌉ ](https://clutch.co/profile/glide#reviews) [ 49 Reviews ](https://clutch.co/profile/glide#reviews) [ ⌊Black Google Logo⌉ ](https://g.co/kgs/EQqrRQm) [ 37 Reviews ](https://g.co/kgs/EQqrRQm) ![Black HubSpot Logo](https://www.glidedesign.com/wp-content/uploads/2023/06/logo- 01.svg) Solutions Partner ![Black WPEngine Logo](https://www.glidedesign.com/wp-content/uploads/2023/06/logo- 06.svg) Agency Partner [ ⌊Black Clutch Logo⌉ ](https://clutch.co/profile/glide#reviews) [ 49 Reviews ](https://clutch.co/profile/glide#reviews) [ ⌊Black Google Logo⌉ ](https://g.co/kgs/EQqrRQm) [ 37 Reviews ](https://g.co/kgs/EQqrRQm) ![Black HubSpot Logo](https://www.glidedesign.com/wp-content/uploads/2023/06/logo- 01.svg) Solutions Partner ![Black WPEngine Logo](https://www.glidedesign.com/wp-content/uploads/2023/06/logo- 06.svg) Agency Partner ## Healthcare is complex. ⏎ Your website shouldn’t be. Why healthcare groups call us We work with clinics, practices and multi-location systems to fix what slows patients down: slow location pages, outdated hours and booking that takes too many steps. From privacy-aware forms to CMS workflows your team can run, we build sites that serve marketing and operations without compromising patient trust. [Talk to a Healthcare Strategist](https://www.glidedesign.com/industries/healthcare-medical/?output_format=md#form) ### Real results for healthcare clients across the country 350 % growth in organic traffic 184 % more keywords ranking in Google's top 100 results 88 % increase in conversions ## Okay if we show off a bit? ![Smile Doctors](https://www.glidedesign.com/wp-content/uploads/smiledoctors-list@ 2x.webp "Image") Smile Doctors ### Supporting national expansion A multi-brand design system that preserves each practice’s local identity, with 50+ locations managed in one scalable CMS. +42% organic traffic in the first 6 months. ![Healthcare & Medical](https://www.glidedesign.com/wp-content/uploads/allervie- health-industry-thumbnail.png "Image") AllerVie Health ### Built to scale with every clinic A centralized CMS and local SEO framework for a fast-growing allergy group. Organic traffic grew 299%, and first-page keyword rankings climbed from 278 to 1,422. ![Cornerstone Caregiving](https://www.glidedesign.com/wp-content/uploads/cornerstonecaregiving- list@2x.webp "Image") CORNERSTONE CAREGIVING ### Modernizing senior care online An accessible, modern site for a senior care provider with dozens of locations, with service pages designed to convert. The result: 136% more leads and an 132% lift in conversions. What clients say > GLIDE’s deep understanding of both the healthcare industry and digital marketing > was clear from day one. Our new site is faster, easier to manage, and finally > reflects the quality of care we provide. > VP of Marketing > Multi-Location Practice > Impressions are up 90%, clicks 76.7%, and blog traffic has tripled year over > year. Their co-management of SEO and web design integrates seamlessly and has > made a massive difference for our team. > ![Jennifer Garza – CLUTCH](https://www.glidedesign.com/wp-content/uploads/jennifer- > garza-300x300.jpg "Jennifer Garza – CLUTCH") > Jennifer Garza > Director of Marketing > We have decreased our cost per conversion dramatically year over year. Our content > writers say the SEO briefs are some of the best they’ve ever received. > ![Gareth Patterson – SHORT](https://www.glidedesign.com/wp-content/uploads/gareth- > patterson-300x300.jpg "Gareth Patterson – SHORT") > Gareth Patterson > Digital Marketing Director > We launched a mobile-optimized, quick-to-load website that outperformed our previous > one—going from over 30 seconds to under 3. It drives conversions. I was impressed > by how they seek to do what’s right for all stakeholders. > Amber Weakley > Senior Manager, Media & Analytics > I want to pause and express my thanks and gratitude for all of your efforts to > get to this point with our new website. The site looks fantastic and yesterday’s > launch went very smoothly! Everyone loves it. Truly a job well done! > ![Tara Mermis](https://www.glidedesign.com/wp-content/uploads/Tara-Mermis-300x300. > jpeg "Tara Mermis") > Tara Mermis ## Our healthcare services ### Strategy & Research ![](https://www.glidedesign.com/wp-content/uploads/strategy-preview.png) Map how patients choose care and where your site loses them, with a clear roadmap leadership can approve. ![arrow](https://www.glidedesign.com/wp-content/themes/glidedesign/assets/build/ images/arrow-right-icon.svg) ### Brand Identity ![](https://www.glidedesign.com/wp-content/uploads/tissue-health-plus-heroimage. jpg) A consistent look and voice across every location, so patients recognize your care wherever they find you. ![arrow](https://www.glidedesign.com/wp-content/themes/glidedesign/assets/build/ images/arrow-right-icon.svg) ### Web Design & Development ![](https://www.glidedesign.com/wp-content/uploads/web-design-dev-preview.png) UX-led websites and custom builds for health groups that have outgrown their site or manage several. ![arrow](https://www.glidedesign.com/wp-content/themes/glidedesign/assets/build/ images/arrow-right-icon.svg) ### SEO & AI Search ![](https://www.glidedesign.com/wp-content/uploads/seo-preview.png) Show up when patients search nearby or ask AI for a provider, with location pages and content built to be cited. ![arrow](https://www.glidedesign.com/wp-content/themes/glidedesign/assets/build/ images/arrow-right-icon.svg) ### Paid Search ![](https://www.glidedesign.com/wp-content/uploads/ppc-preview-1.png) Reach patients ready to book, with privacy-safe campaigns measured by appointments and calls, not clicks. ![arrow](https://www.glidedesign.com/wp-content/themes/glidedesign/assets/build/ images/arrow-right-icon.svg) ### Continuous Improvement ![](https://www.glidedesign.com/wp-content/uploads/ci-preview.png) Ongoing, stack-ranked improvements to booking, content and speed, guided by what patients actually do. ![arrow](https://www.glidedesign.com/wp-content/themes/glidedesign/assets/build/ images/arrow-right-icon.svg) ### Healthcare Site Audits ![](https://www.glidedesign.com/wp-content/uploads/audits-preview.png) Find the privacy, accessibility and speed gaps on your site, with a prioritized plan to fix what matters most. ![arrow](https://www.glidedesign.com/wp-content/themes/glidedesign/assets/build/ images/arrow-right-icon.svg) ### Website Support ![](https://www.glidedesign.com/wp-content/uploads/support-preview.png) Staging-first updates and security monitoring, so changes to provider pages and hours go live without surprises. ![arrow](https://www.glidedesign.com/wp-content/themes/glidedesign/assets/build/ images/arrow-right-icon.svg) ## The challenges we solve ### Sound familiar? We’ve worked with 60+ healthcare organizations across 2,000+ locations, from single practices to national groups. Here are the problems we see the most: #### Inconsistent Branding Across Locations Each clinic page drifted on its own. One design system keeps every location looking, reading and booking the same way. #### Outdated UX & Booking Flows Patients give up when booking takes too many steps. We shorten the path from search to a scheduled appointment. #### Rigid CMS & Content Bottlenecks Updating a provider bio or clinic hours shouldn’t need a developer. Your team gets a CMS it can run on its own. #### Poor Organic Visibility & Local SEO Patients search nearby and ask AI for providers. Location pages and local SEO help them find you first. #### Non-Compliant, Inaccessible Websites Tracking on intake forms and inaccessible pages create real exposure. We build HIPAA- aware and to WCAG 2.1 AA at launch. #### Limited Location-Level Performance Insight You can’t fix what you can’t see. Reporting by location shows which clinics need attention next. ## What working together looks like ![3 Black Squares](https://www.glidedesign.com/wp-content/uploads/2023/06/icon-list- icon-03.svg "Image") #### Your world first Before we recommend anything, we learn how your locations run, who signs off on what and what’s at stake if the site falls short. ![Triangle Icon](https://www.glidedesign.com/wp-content/uploads/2023/06/icon-list- icon-04.svg "Image") #### Designed for real patients We map what patients, caregivers and referral partners need at each step, so the site answers them before they have to call. ![Geometric Icon](https://www.glidedesign.com/wp-content/uploads/2023/06/icon-list- icon-02.svg "Image") #### Compliance-first design HIPAA-aware forms and tracking, and accessibility built to WCAG 2.1 AA at launch, so patients are protected from the first visit. ![Black Icon](https://www.glidedesign.com/wp-content/uploads/2023/06/icon-list-icon- 01.svg "Image") #### Results that build After launch, we keep improving search, booking and content based on what patients actually do, so each gain builds on the last. ## Healthcare resources & thought leadership Industry Insights The ROI of Digital Marketing for Multi-Location Health Organizations ![The ROI of Digital Marketing for Multi-Location Health Organizations](https:// www.glidedesign.com/wp-content/uploads/The-ROI-of-Digital-Marketing-for-Multi-Location- Health-Organizations-500x330.png "The ROI of Digital Marketing for Multi-Location Health Organizations") SEO How to Improve SEO with UX: A Complete Guide ![How to Improve SEO with UX: A Complete Guide](https://www.glidedesign.com/wp-content/ uploads/improve-seo-with-ux-hero-500x330.jpg "How to Improve SEO with UX: A Complete Guide") Industry Insights How Your Multi-Location Health Organization Can Dominate Local SEO ![How Your Multi-Location Health Organization Can Dominate Local SEO](https://www. glidedesign.com/wp-content/uploads/The-Power-of-Local-SEO-for-Multi-Location-Health- Clinics-500x330.png "How Your Multi-Location Health Organization Can Dominate Local SEO") Industry Insights Strategies for Resolving the Complex UX Problems Faced by Multi-Location Health Organizations ![Strategies for Resolving the Complex UX Problems Faced by Multi-Location Health Organizations](https://www.glidedesign.com/wp-content/uploads/multi-location-health- problems-500x330.png "Strategies for Resolving the Complex UX Problems Faced by Multi-Location Health Organizations") Industry Insights 4 Critical Areas to Audit When Evaluating Your Health Organization’s Website  ![4 Critical Areas to Audit When Evaluating Your Health Organization’s Website ]( https://www.glidedesign.com/wp-content/uploads/4-Critical-Areas-to-Audit-When-Evaluating- Your-Health-Organizations-Website-500x330.png "4 Critical Areas to Audit When Evaluating Your Health Organization’s Website ") [See all](https://www.glidedesign.com/blog/) ## Let’s build a digital front door patients actually use