Title: CharityAce Author: Travis McAshan Published: August 3, 2023 Last modified: October 22, 2025 --- Charity Ace # Maximizing fundraising efforts and delighting donors ![Image](https://www.glidedesign.com/wp-content/uploads/Charity-Ace-Mockup.webp " Image") ![Close Icon](https://www.glidedesign.com/wp-content/themes/glidedesign/assets/src/ images/close-icon-black.svg) Charity Ace ## Maximizing fundraising efforts and delighting donors When it comes to charity, every little bit counts. But when it comes to CharityACE, a company dedicated to helping nonprofit organizations maximize their fundraising efforts, every bit counts a whole lot more. That’s why we were thrilled when they came to us for a website redesign that would help them better communicate their value proposition and position them as industry leaders. What we did Nonprofit · Design · Development Credits Creative direction: Drew Lyon Project manager: Jessie Ferris Content strategist: Jessica McDaniel Lead designer: Marcin Dmoch [Visit Website](https://charityace.com/) [Let’s talk about your project](https://www.glidedesign.com/lets-talk/) ## What We Did [Design](https://www.glidedesign.com/work?work-type=web-design-ux) [Development](https://www.glidedesign.com/work?work-type=web-development) Overview When it comes to charity, every little bit counts. But when it comes to CharityACE, a company dedicated to helping nonprofit organizations maximize their fundraising efforts, every bit counts a whole lot more. That’s why we were thrilled when they came to us for a website redesign that would help them better communicate their value proposition and position them as industry leaders. [Visit Website](https://charityace.com/) ## Post launch results 28.7 % Engagement rate 29.3 % Organic traffic 1012 % Keywords in top 100 ![Image Title](https://www.glidedesign.com/wp-content/uploads/Charity-Ace-1-3-1000x4052. png "Image Title") ![Image Title](https://www.glidedesign.com/wp-content/uploads/Charity-Ace-2-3-1000x2918. png "Image Title") ## At a Glance ![Image](https://www.glidedesign.com/wp-content/uploads/Charity-Ace-Miniature-1- 2.png "Image") ![Image](https://www.glidedesign.com/wp-content/uploads/Charity-Ace-Miniature-2- 2.png "Image") ![Image](https://www.glidedesign.com/wp-content/uploads/Charity-Ace-Miniature-3- 2.png "Image") ![Image](https://www.glidedesign.com/wp-content/uploads/Charity-Ace-Miniature-4- 2.png "Image") ![Image](https://www.glidedesign.com/wp-content/uploads/Charity-Ace-Miniature-5- 2.png "Image") ## Elevating the charitable experience The old site just wasn’t cutting it. It lacked the performance, design, and messaging that CharityACE needed to effectively connect with their stakeholders. It wasn’t showcasing their value proposition and looked more like a B2C business rather than B2B. We were determined to turn things around and create a website that would pack a punch. > All feedback on the design and functionality has been very positive, and everything > was handled and launched successfully! > ![Jeff Crockett](https://www.glidedesign.com/wp-content/uploads/jeff-crockett- > 300x300.jpg "Jeff Crockett") > Jeff Crockett > Director of Operations We worked closely with the CharityACE team to understand their goals and pain points. Our approach was to create a site that was not only visually stunning but also strategically designed to communicate their benefits and value. We made sure the messaging was spot on and the design was visually engaging, with clear calls-to-action that compel visitors to call or fill out a form. The end result? A website that truly delivers the CharityACE brand promise. ![Phone Notch](https://www.glidedesign.com/wp-content/themes/glidedesign/assets/ src/images/front-camera.svg) ![Phone Notch](https://www.glidedesign.com/wp-content/themes/glidedesign/assets/ src/images/mobile-bottom-line.svg) ![Phone Notch](https://www.glidedesign.com/wp-content/themes/glidedesign/assets/ src/images/phone-notch.svg) ![Image](https://www.glidedesign.com/wp-content/uploads/Charity-Ace-1-2-2.png "Image") ![Phone Notch](https://www.glidedesign.com/wp-content/themes/glidedesign/assets/ src/images/front-camera.svg) ![Phone Notch](https://www.glidedesign.com/wp-content/themes/glidedesign/assets/ src/images/mobile-bottom-line.svg) ![Phone Notch](https://www.glidedesign.com/wp-content/themes/glidedesign/assets/ src/images/phone-notch.svg) ![Image](https://www.glidedesign.com/wp-content/uploads/Charity-Ace-2-2-2.png "Image") ![Phone Notch](https://www.glidedesign.com/wp-content/themes/glidedesign/assets/ src/images/front-camera.svg) ![Phone Notch](https://www.glidedesign.com/wp-content/themes/glidedesign/assets/ src/images/mobile-bottom-line.svg) ![Phone Notch](https://www.glidedesign.com/wp-content/themes/glidedesign/assets/ src/images/phone-notch.svg) ![Image](https://www.glidedesign.com/wp-content/uploads/Charity-Ace-3-2.png "Image") ## More Great Work ![The Meadows Center](https://www.glidedesign.com/wp-content/uploads/meadowscenter- list@2x-800x952.webp "The Meadows Center") The Meadows Center ### Research to support student success Featured Nonprofit Education Design Development ![NAMI](https://www.glidedesign.com/wp-content/uploads/nami-list-800x1019.webp " NAMI") NAMI GSC ### A clearer path to help for a community that needs it most Featured Nonprofit Design Development ![The Land Institute](https://www.glidedesign.com/wp-content/uploads/tli-list-800x952. webp "The Land Institute") The Land Institute ### Built to inspire action and grow a global movement Featured Nonprofit Design Development