Design is done when you are happy! After you are satisfied with the designs we will package them and deliver them to our development team. You will receive a design approval document to officially end this phase of the project. Of course you can still make content changes after we have moved into the next phases (see previous question).

Website design / UX

Design that tells
your story

Q: You don’t do wireframes?

No. Instead of drawing arbitrary boxes in a frame, we put the messaging first and create storyframes instead. This allows our designers to be as creative as possible while keeping the story of the brand at the forefront.

Q: How many rounds of revisions?

We start every design project with a design discovery. This exercise allows our creative team to get a sense of your aesthetic preferences which ultimately cuts down on the amount of revisions needed. However, most designs won’t be ready out of the gate and will need some revision. As we collaborate with you during real-time design reviews, we will gather feedback and complete (on average) 1-2 rounds of revisions.

Q: Can we change text and images later?

Absolutely! We actually prefer it. Focusing on the design and not the content allows us to keep a healthy budget and focus on look and feel while we have the creative team’s undivided attention. It is much more efficient to make content changes during the integration process, when you will work with our amazing content team to get all the text and images to your satisfaction!

We approach our whole creative process through the lens of what will resonate emotionally with users. We guide them on a journey that eventually results in the completion of key actions.

An empathetic design process

User research

First, you have to understand key personas and needs to craft an effective user journey.

Storyframing

We start with story. We create textual wireframes to highlight key messaging for every page.

Full visual design

It’s difficult to give meaningful feedback until you see a prototype with color, scale, and full visuals.

Rapid iteration

Once we share initial designs, it’s off to the races. We iterate global styles and structure, while moving on to new pages as soon as possible.

Okay if we show
off a bit?

Tools we can’t
design without

Octopus.do

Our favorite tool for information architecture and content planning. A key deliverable during strategy.

Figma

Our collaborative design platform to streamline our process. We design, present, and track feedback in one place.

Blender

For projects that warrant it, our go-to 3D graphic creation tool.

Index Page 😉

To level up Figma as a presentation tool, we took matters into our own hands. The Index Page is a Figma plugin we built to organize screens by thumbnail. Try it yourself.

Award-winning design

Awwwards

Honorable Mention for Swindled

Awwwards

Honorable Mention for CoCollect

Hermes

Gold for Swindled

dotCOMM

Platinum for Q2 Stadium

dotCOMM

Gold for Austin Humane Society

MarCom

Gold for Q2 Stadium

Questions?

You don’t do wireframes?

How many rounds of revisions?

Can we change text and images later?

When is design done?

Need something else?

Design that tells your story