Title: Keep Climbing Foundation
Author: Travis McAshan
Published: November 2, 2021
Last modified: October 22, 2025

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 Keep Climbing Foundation

# ⏎ Helping kids and communities achieve new summits

![Image](https://www.glidedesign.com/wp-content/uploads/hero-image@2x-1-1-e1635531563508-
1.png "Image")

![Close Icon](https://www.glidedesign.com/wp-content/themes/glidedesign/assets/src/
images/close-icon-black.svg)

 Keep Climbing Foundation

## ⏎ Helping kids and communities achieve new summits

 The Keep Climbing Foundation (KCF) raises funds and awareness for a variety of 
causes. From empowering children with life-threatening illnesses with their annual
Climb for the Kids program to raising awareness around veterans’ causes with their
Hero Loan Climb, KCF helps individuals and communities overcome their obstacles.
We were thrilled to support this noble cause with a new website.

What we did

 Healthcare · Nonprofit · Design · Development

 Credits

Creative direction: Ajia Wallace
 Project manager: Paola Cárdenas Content strategist:
Jessica McDaniel Lead designer: Jakub Reis

 [Visit Site](https://keepclimbingfoundation.org/)

 [Let's talk about your project](https://www.glidedesign.com/lets-talk/)

## What We Did

 [Design](https://www.glidedesign.com/work?work-type=web-design-ux) [Development](https://www.glidedesign.com/work?work-type=web-development)

Overview

The Keep Climbing Foundation (KCF) raises funds and awareness for a variety of causes.
From empowering children with life-threatening illnesses with their annual Climb
for the Kids program to raising awareness around veterans’ causes with their Hero
Loan Climb, KCF helps individuals and communities overcome their obstacles. We were
thrilled to support this noble cause with a new website.

 [Visit Website](https://keepclimbingfoundation.org/)

![Image Title](https://www.glidedesign.com/wp-content/uploads/01@2x-4.png "Image
Title")

![Image Title](https://www.glidedesign.com/wp-content/uploads/keep-climbing-foundation-
about.png "Image Title")

## Keep on climbing towards the path for giving

We wanted to make financial contributions as easy as possible, so we integrated 
with donations platform, Givebutter. This allows visitors to sign up for one-time
or recurring donations without ever leaving the site. We also provided a clear path
to find the donation form with strategically-placed CTA buttons, including eye-catching
color and hover effects that have been proven to convert.

Since launching the site, we’ve seen organic sessions almost triple when compared
to the previous quarter. We hope this means visitors are spending more time learning
about KCF, their various projects, their worthwhile partners, and giving where they
can to all of the above. We look forward to their continued ascent.

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