Title: Texas Bankers Association
Author: Travis McAshan
Published: March 4, 2024
Last modified: October 20, 2025

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 Texas Bankers Association

# Navigating finance with ease

![Image](https://www.glidedesign.com/wp-content/uploads/texasbankers-hero@2x.png"
Image")

![Close Icon](https://www.glidedesign.com/wp-content/themes/glidedesign/assets/src/
images/close-icon-black.svg)

 Texas Bankers Association

## Navigating finance with ease

 Embarking on a transformative partnership with Agiloft, we took on the challenge
of revamping their digital landscape. Agiloft, a trailblazer in Contract Lifecycle
Management (CLM), sought not just a website but a digital manifestation that aligned
with its vision. The canvas was vast—outdated aesthetics, inconsistent branding,
and a convoluted user interface. Our mission was clear—infuse life into Agiloft’s
online presence.

What we did

 Featured · Education · Design · Development

 Credits

Creative direction: Katie Maguire
 Project management: Madeline Seitz Content strategist:
Jessica McDaniel Lead designer: Marian Brchan

 [Visit website](https://www.texasbankers.com/)

 [Let’s talk about your project](https://www.glidedesign.com/lets-talk/)

## What we did

 [Design](https://www.glidedesign.com/work?work-type=web-design-ux) [Development](https://www.glidedesign.com/work?work-type=web-development)

Overview

Embarking on the Texas Bankers Association project was an exhilarating challenge
for us at GLIDE. The intricacies of this endeavor were unique; with budget constraints
limiting a full redesign, we had to navigate a landscape where key marketing pages
resided on WordPress, while other parts were scattered across different platforms.
However, these limitations fueled our creativity and determination to streamline
Texas Bankers Association digital presence, ensuring that banking education and 
resources were easily accessible to Texas bankers.

 [Visit website](https://www.texasbankers.com/)

## Post launch results

 247.3

%

Organic traffic

 253

%

Keywords on first page

 78

%

Keywords in top 100

![Image Title](https://www.glidedesign.com/wp-content/uploads/texasbankers-col-1-
1@2x-1000x750.png "Image Title")

![Image Title](https://www.glidedesign.com/wp-content/uploads/texasbankers-col-1-
2@2x-1000x750.png "Image Title")

![](https://www.glidedesign.com/wp-content/uploads/texasbankers-large-1@2x.png)

## Achieving a cohesive experience

Tackling the Texas Bankers Association’s website redesign meant more than just updating
aesthetics; it meant revolutionizing the way Texas bankers accessed crucial information
and resources. One of the unique challenges we faced was the need to streamline 
workflows and declutter the website. With multiple brands under the Texas Bankers
Association umbrella, clarity and cohesion were paramount. Leveraging our technical
expertise, we implemented solutions to ensure seamless integration and clarity of
offerings.

> A great company because of their people.  Would highly recommend  to anyone looking
> for an excellent web designer with great vision.
> ![Carlos Espinosa](https://www.glidedesign.com/wp-content/uploads/carlos-espinosa-
> 300x300.jpg "Carlos Espinosa")
> Carlos Espinosa
> VP, Strategic Communications and Marketing

Because of the disparate nature of Texas Bankers Association’s digital infrastructure,
we were tasked with integrating various platforms and ensuring smooth transitions
between them. Our team rose to the occasion, implementing strategies to bridge the
gaps and create a unified online presence for Texas Bankers Association. The result?
A seamless user experience that empowers Texas bankers to navigate the complexities
of finance with confidence.

![Image Title](https://www.glidedesign.com/wp-content/uploads/texasbankers-col-2-
1@2x-1000x750.jpg "Image Title")

![Image Title](https://www.glidedesign.com/wp-content/uploads/texasbankers-col-2-
2@2x-1000x750.jpg "Image Title")

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webp "Maya Smart")

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###  Giving to power the future of health

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