Google Ads Specialist (PPC)
GLIDE, a values-first digital creative agency based in Austin, Texas is looking for a Google Ads Specialist (PPC). This role is freelance and part-time.
ABOUT THE JOB
As a Google Ads Specialist, you will be responsible for planning, implementing, and managing results-oriented online advertising campaigns for GLIDE’s PPC clients on the Google Ads platform. Your goal is to drive targeted traffic, generate leads, and maximize return on investment (ROI) for both B2B and B2C clients in multiple industries.
RESPONSIBILITIES
Key Responsibilities include:
- Campaign Strategy & Planning
- Campaign Setup, Optimization, and Ongoing Management
- Keyword & Audience Targeting
- Ad Copy & Asset Creation
- Landing Page Strategy
- Conversion Tracking Setup and Maintenance
- Detailed & Transparent Reporting
REQUIRED EXPERIENCE + KNOWLEDGE
- Proven experience getting results for clients using Google Ads campaigns.
- 3-6 years of experience working in Google Ads.
- Google Ads certification preferred.
- Experience working in a marketing agency is a plus.
- Excellent communication and collaboration skills.
- Clear understanding of current Google Ads landscape, features, and future changes, especially as it relates to AI and getting results with automated campaigns.
- Intermediate knowledge of GA4 and GTM.
WHY WE’LL LOVE YOU
You say “Hell Yeah!” when reading our core values:
- Build meaningful relationships – You see every day as an opportunity to grow and inspire and celebrate others.
- Love what you do – You do it for the love of the craft and the process and because work excites you.
- Better every day – You’d rather live in the stretch zone than the comfort zone. Trying new things is the only way to grow.
- Deliver faithfully – You set clear and realistic expectations for yourself and others. Then you follow through.
WHY YOU’LL LOVE US
Here’s a few reasons we think you’ll love working at GLIDE:
- Purpose – Unrelenting focus on our core purpose to help people who help others
- Freedom – Freedom of time, location and work hours to balance your work/life
- People – Collaboration with kind-hearted, humble, and talented “A” players
- Remote – Work from anywhere, travel the world, be FREE to roam!
- Balance – We never ask people to work nights, weekends or holidays
- Growth – We encourage, recognize, and support employee career development
- Culture – Daily, weekly, quarterly and annual cultural activities
- Recognition – 628 encouraging Slack posts of specific recognition in 2020
- G-Labs – Core GLIDE initiative to collaborate, innovate and make a better world
- Strategy – We communicate big picture, annual and quarterly goals regularly
ABOUT OUR COMPANY
For almost 20 years, our desire to help people who help others remains true. For that reason, GLIDE has always sought to work with startups, nonprofits, and difference makers—all passionate, all wanting to do amazing things. It’s about giving great ideas and great organizations the exposure they deserve through delightful online digital experiences that are beautiful, useful, and produce lasting value.
We attribute our success and well-being to working with other passionate folks, choosing projects that everyone can rally behind and fanatically embracing open source platforms like WordPress. Whether it’s a nonprofit that distributes care boxes to cancer patients or a devilishly good taco maker, GLIDE has had the privilege and honor to work with truly beloved brands like Yeti Coolers, Torchy’s Tacos, iFLY, H.E. Butt Foundation, RetailMeNot, National Breast Cancer Foundation, WP Engine, and many more.
COMPENSATION
This position is on a freelance/contract basis and remote. Hourly rate is commensurate with experience.
LOCATION
You’re free to work from anywhere anytime. If you’re outside of the US but can work at least 4+ hours in the US Central time zone from 9am-5pm (but not past midnight in your time zone, we want to encourage a healthy work-life balance), let’s talk. You should be fluent in English and have a strong wifi signal to support Zoom video chats with our team.
INCLUSION
We celebrate our diversity, of nationality, race, ethnicity, gender, religion, lifestyle, location, and more. We believe a variety of backgrounds, experiences and voices make for a better workplace. We strongly encourage people of color, individuals who identify as LGBTQ+, women, and people with disabilities to apply.
No agencies or recruiters please.
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