Helping parents raise kids who thrive
Helping parents raise kids who thrive
Creative direction: Drew Lyon
Project manager: Madeline Seitz
Content strategist: Jessica McDaniel
Lead designer: Lukas Hubka
What We Did
When Maya Smart wanted to redesign her site leading up to her book launch, we couldn’t have been more excited to play a small role in supporting her mission. A leading authority and advocate for child literacy, Maya Smart offers research-based insights and practical tools to promote family literacy, learning, and connection. She already had an incredible vault of resources but needed a space to share news of her upcoming book and speaking events, and was seeking advice on a better way to present her invaluable literacy advice to her audience.
Post launch results
Designed to inform and inspire
We had fun with the design of this project by tapping into our playful side, incorporating confetti elements and pops of color. But design isn’t just about looks. We aimed to balance visual flair with sophistication to support Maya Smart’s research-rich content and establish trust with visitors. From the homepage to individual resources, every detail was crafted to reflect both warmth and authority.
GLIDE and their services are exceptional. As soon as I forward a request to GLIDE, I consider it handled. They are a valued partner and extension of my team.
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Beyond the visuals, functionality and structure were key. One of the top goals was to reorganize the site so parents could quickly find what they need. We focused on intuitive navigation with rich dropdowns and clearer content categories to support that journey. While the front-end experience feels seamless, a lot of thoughtful complexity is working in the background. The result is a digital home that not only showcases Maya’s literacy tools but reinforces her credibility and broader mission to make literacy more accessible and impactful for families everywhere.