Nurtured by precision, crafted by care
Nurtured by precision, crafted by care
Creative direction: Katie Maguire
Project manager: Kimberly Yount
Content strategist: Jessica McDaniel
Lead designer: Marcin Dmoch
What We Did
Our collaboration with Austin Laser Solutions was an opportunity to shape a transformative digital presence. Austin Laser Solutions wanted more than a website; they sought an immersive experience. Our primary focus was to create a design that not only spoke modern aesthetics but also conveyed the warmth and consistency synonymous with their brand. The challenge? How could we create a unified platform supporting Austin Laser Solutions’ evolving needs.
The central goal of our redesign was clear — to offer users a seamless journey, blending beauty and functionality. From the aesthetic allure of laser hair removal to the interactive body map detailing the laser process, each element was crafted to engage the user effortlessly. The emphasis on mobile optimization aligns with our commitment to accessible and stunning design.
Post Launch Results
Understanding the diverse audience was a key aspect of this project. We conceptualized the website to connect with everyone who can shave, ensuring that teens, men, those with PCOS, and the transgender community find relatable content. Our design invites conversations, providing pathways for booking and, for those not ready, an avenue for virtual consultations
The new website isn’t just a digital entity; it’s an experience waiting to unfold. We’re honerted to have been selected to take part in Austin Laser Solutions’ journey, where our work goes beyond producing a visually appealing website – it serves as a catalyst for real-world transformations.