Mary Lee Foundation
Helping adults with diverse needs since 1963
It warms our hearts to work with nonprofits like the Mary Lee Foundation. They provide affordable housing, intellectual disability support, and all sorts of valuable services to adults with diverse needs. By redesigning and developing their website, we got to play a small but meaningful part in the impactful work they do for the Austin community.
Every project starts with research, strategy, and information architecture. Anticipate what visitors want, and prioritize accordingly. For Mary Lee, that meant organizing the primary navigation based on the services they provide. If the website is step number one in getting people help, then why not reduce the number of clicks it takes to get the ball rolling.
Most websites for nonprofits serve multiple audiences. Mary Lee has two primary user types. 1. People who need help. 2. People who want to help. The second category can be broken down into multiple subtypes—volunteers, financial supporters, and career seekers. All of which are given direct calls to action throughout the website.